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【Summer essential cooling treat】
Summer-limited FRUTIPS® Lychee Flavour Ice Bar launch for refreshing hot summer
Relish the comeback of FRUTIPS® Blackcurrant Flavour Ice Bar for the “Chill Juicy Moment”
【Hong Kong, May 24, 2023】Looking for an ice bar to quench your thirst and cool down the heat? Following last year's strong return of the FRUTIPS® Blackcurrant Flavour Ice Bar, the original FRUTIPS® Gummies have been transformed into cool ice bars receiving outstanding appraisal. In this summer, we bring you another popular flavour - the FRUTIPS® Lychee Flavour Ice Bar!
The summer-limited edition FRUTIPS® Lychee Flavour Ice Bar gives you the perfect blend of sweet and refreshing lychee flavour, delivering a cool, savoury sensation with every bite. The delightful lychee flavour creates a sensation of being surrounded by a blooming lychee orchard in early summer. Each FRUTIPS® Lychee Flavour Ice Bar contains zero gram of fat and no artificial colouring, offering a light and refreshing sensation to cool off the summer heat. Enjoy the unique sweet surprise of a widely enjoyed lychee gummy in the form of a chill ice bar.
In addition to the FRUTIPS® Lychee Flavour Ice Bar, the brand also brings back the FRUTIPS® Blackcurrant Flavour Ice Bar, loaded with real fruit juice, creating a rich and exhilarating taste that combines both sweet and sour. With these two ice bar flavours, you can indulge in a Chill Juicy Moment anytime, anywhere, to beat the heat with your best buddies. Don't hesitate to sweat it out and have fun under the sun!
Hashtags:
#FrutipsIceStick #FrutipsIceStickLychee
# BlackcurrantFlavourIceBar
Product Information：
| FRUTIPS® Lychee Flavour Ice Bar | ||
| Suggested Retail Price: | HK$ 16 / 2 |  |
| Release Date: | 24th May 2023 Launch in convenience stores | |
| Nestlé Consumer Services: | 2179 8888 | |
*Product and final prices are subject to individual retailers. Available while stocks last. In case of any dispute, Nestle Hong Kong Limited reserves the right of final decision and interpretation. | ||
About FRUTIPS®Ice Bar
| The series of FRUTIPS®Ice Bar has successively launched Fruit Flavour Ice Bar, Blackcurrant Flavour Ice Bar, and Lychee Flavour Ice Bar, with fresh fruity flavours and no artificial colorings, providing consumers with summer-like enjoyment. | |
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| FRUTIPS® Fruit Flavour Ice Bar | FRUTIPS® Blackcurrant Flavour Ice Bar | FRUTIPS® Lychee Flavour Ice Bar |
Editorial enquiries:
For more details and photos of FRUTIPS® Lychee Flavour Ice Bar, please visit:
https://bit.ly/Nestle0909_PressPublic
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This press release is issued by MEMO Plus PR on behalf of the media, please contact:
| Ms. Ashley Hui | Phone：852-9532 9930 | E-mail：[email protected] |
| Ms. Carmen Wu | Phone：852-5401 5410 | E-mail：[email protected] |
| Mr. Alston Wu | Phone：852-9863 4936 | E-mail：[email protected] |